Under ‘OneTadano’ concept, Tadano has been harmonising mobile cranes globally under a single brand
Tadano has harmonised its telescopic boom crawler line as the GTC range, continuing its global ‘OneTadano’ strategy. It follows the decision to bring all mobile cranes under the one brand by attributing its all-terrain cranes as ‘ACs’ and its lattice boom crawlers as ‘CCs’. The GTC line will not change in the United States where it is already being used.
The following name changes for products sold outside the American market will take place later this year: the GTC-350EX will change to GTC-350; GTC-500EX to GTC-550; GTC-600EX to GTC-700; the GTC-800EX to GTC-900; the GTC-1200EX to GTC-1300; the GTC-1800EX to GTC-2000, all with immediate effect.
At the 2022 Construction Machinery Awards, Tadano was shortlisted in the ‘Crane of the Year’ and ‘Outstanding Manufacturer of the Year’ categories. In April 2022, the brand said it planned to launch the world’s first electric rough-terrain crane in 2023, while in March 2021, it launched two truck-mounted cranes.
Coinciding with the renaming of the GTC-1800EX Tadano is upgrading the crane to the 200-tonne class which offers the lifting capacity of 200-metric tonne class cranes in multiple configurations, the company said.
“Customers kept telling us that their experience in the field showed that in several configurations, the GTC‑1800EX had a performance potential that far exceeded its class,” said product manager, Vincent Stenger. “Therefore, we are renaming the model to the GTC-2000 for all markets to better align with the crane’s lifting capacities.”
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